31 Jan: Trading Online Voucher – e Commerce

Need A Web Design Overhaul? Your Business May Be Eligible For a Trading Online Voucher Up To €2,500 Did you know, the Department of Communications, Energy & Natural Resources (DCENR) is giving small businesses a Trading Online Voucher of up to €2,500 for ecommerce, web design, and online marketing of an ecommerce website. The National […]

09 Nov: Enterprise Ireland – Online Retail Scheme

Are you a retailer who would like to trade online? Enterprise Ireland have launched a new initative to encourage retailers to trade online. You must have: More than 20 employees A retail outlet Have an existing online presence eg Social Media Funding is available of up to 50% of the project to a maximum grant […]

09 Nov: Google Maps Usage Change

If you have a website that usesg Google Maps to direct customers to your premises, it may be the case that it has now stopped working and you are seeing a message like this: This is a result of a change in Google usage policy. If you want to use Google maps on your website […]

08 Oct: Selling Online – A Quick Guide

A Quick Guide to Selling Online In a recent Global Cross Border Commerce Report conducted by IPSOS on behalf of PayPal, it was revealed that online spending is growing at around 20% year-on-year in Ireland. The survey also forecast that Irish consumers will spend €7.8bn online this year, rising to up to €10bn by 2020; […]

10 Jul: Mobile First Index & SEO

What is Mobile-first Indexing and How Does it Impact SEO? The latest SEO development to impact Irish businesses, mobile-first indexing is part of Google’s efforts to improve the user experience and make the internet a more mobile-friendly place. Traditionally, Google’s crawling, indexing, and ranking systems have used the desktop version of your site’s content. When […]

16 Apr: Preparing for GDPR

The General Data Protection Regulation (GDPR) is a Europe-wide directive that comes into force on 25th May 2018, in what is, in effect, the biggest shake-up of data protection regulations in Ireland possibly ever. GDPR, in brief, will set the standard for data protection in Europe by effectively putting the individual in charge of their […]

09 Mar: SEO in a Nutshell

Search Engine Optimisation (Search Engine Optimization) is the process of improving web rankings. When somebody searches for a business or service using Google or another search engine using specific keywords, if your site is effectively optimised, your website will appear towards the top of the results pages. Why Does My Business Need SEO? In an […]

21 Feb: Ecommerce training courses in Monaghan, Louth and Cavan

Aura Internet is hitting the road this spring to deliver a wide range of internet marketing courses.   Tackling all areas of ecommerce, from search engine optimisation (SEO) to social media, the training courses are designed to help small businesses get up to speed with all the latest tools and techniques necessary to grow an […]

02 Feb: Rural Broadband Crucial in Getting Ireland Trading Online

Rural online business owners were dealt a huge blow yesterday, as it was announced that Eir has withdrawn from the tendering process from the National Broadband Plan. Aura Internet director, Claire Cunningham, spoke with Mary Wilson on RTE Drivetime (Starts at 1.14) explaining how she had taken the decision to relocate her own business to a […]